 |
It shouldn’t be any great surprise that Beaverton Foods is expanding their empire. The company has been the largest producer of non-refrigerated horseradish and award-winning mustards since 1929. Now, they’re prepared to overtake the Florence, Oregon-based Pacific Farms to produce wasabi. Domonic Biggi, Executive Vice President of Beaverton Foods, claims this was a logical step.
“Our use of wasabi has been growing, so the Pacific Farms’ acquisition made sense for us to continue to grow our business to become the category leader,” Biggi said. “This acquisition makes Beaverton Foods the largest processor of real wasabi products in North America. We will be taking real wasabi and making high quality products.”
Biggi went on to explain that current wasabi on the market is produced by combining mustard flour, horseradish powder, fillers and artificial colors – not real wasabi! Therefore, Beaverton is looking to elevate the market of store-bought wasabis through authenticity. Pacific Farms can certainly produce this level of flavor. Since 1992, Pacific Farms has been growing and shipping their wasabi paste to restaurants, food distributors and individual consumers throughout North America.
“I’m pleased our business that was conceived, incubated and grown in Oregon has been sold to an Oregon-based company,” noted Roy Carver, III, Founder of Pacific Farms. “Beaverton Foods is the best company to take what we started to the next level.”
|